Type Definitions

We've put together a list of definitions to help you clean your data as you get started. These definitions will help create a universal understanding of each type of contact and whether they will be assigned.

Contact:

Please Note: These types are assigned to a salesperson based on region or relationship.

  1. Broker - Works at a Benefit Firm and has a direct relationship with the client(s)

  2. Employer - someone who is a prospect at a regular company, with a titles such as HR, CFO, CEO. They work at a company that could be a client, not necessarily an insurance company.

Please Note: These types are always unassigned contacts

  1. Stop Loss Carrier - Works at a Stop Loss company.

  2. TPA - Works at/for a third-party administrator.

  3. Vendor Partner - works a company/vendor we partner with.

Company:

Please Note: Companies never have an owner.

  1. Prospects - any company that isn't one of the other options - goes with Employer

  2. Client - current client

  3. Past Client - former client

  4. Benefit Firm - all employees are brokers. Big insurance benefit firms

  5. TPA - Third-party administrator

  6. Stop Loss

  7. Centers of Influence - Companies that support brokers (Need to change the name in HubSpot to Consultant)

  8. Vendor Partner - a company we partner with.